Perfectly constructed brochure design for Brighton’s master builders.
A.M. General Building Ltd, East Sussex
Compelling copy. Beautiful design.
A.M. General Building’s brochure is their primary piece of print-based literature and their brand at a glance. Intended as a leave-behind to showcase a diverse range of building projects, the brochure had to give the audience everything they needed to say “yes”.
Great copy is often the most undervalued element in brochure design, but for McQ Design compelling words were the starting point, crafting a story that’s easy to understand and impossible to resist.
By reworking client images of past projects and combining them with real testimonials, the design felt authentic and familiar, inspiring trust and demonstrating expertise without being overly salesy.
Full brochure copywriting.
Concept, design, and application to 12 page brochure.
Advice on paper stock, artwork preparation and supply of print.
McQ Design is excellent – Dan is an expert in design and print. Free consultation and quote. The brochure design looks great and has been received extremely well from new and existing clients. Very happy with the graphic design work and the helpful process. Well done and thank you
Overall rating 5/5
Quality of design work
Value for money